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Client: Interactive Africa
Responsibilities: Art Direction and Design
Description: What will creativity hold for the future? We created a fictitious company that sold fictitious products offering creative solutions to present day problems. We advertised them as if they really existed. All communication lead consumers to a microsite where the message: "This product does not exist but the idea behind it does. Let's create the future we want. A better world through creativity"
Range of work: Microsite, TV, Print, Interactive, AR and Online
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